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Issue:  September 2003

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MOTORING: Prev page Home

 

Record-breaking Focus tops chart

 

Figures released by the Society of the Irish Motor Industry (SIMI) for the first half of 2003 show the Ford Focus to be once again the country's best-selling car. With 6,131 units, the award-winning Focus claimed 5.5% of the market, ahead of the Toyota Corolla and VW Golf. The Focus and Fiesta helped maintain Ford's position as the country's leading brand in a market down 6.5% at 111,947 units.

"The latest statistics reinforce Focus' standing as a veritable icon of modern motoring," comments Eddie Murphy, Chairman and Managing Director, Ford Ireland. "No other current car can compare with it for the reception it has received from both the press and the general public."

Sales of the Focus in Ireland since its introduction have now topped 40,000 - a record for a single model in a 5-year period. To mark Ford's 100th anniversary, a special Centenary Focus was launched, together with editions of Fiesta and Fusion. Limited to 100 individually numbered cars, all feature a high level of specification and are available in black only.

 

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